Loft Le Marais · Paris · 1BR Apartment
Your pricing, this month
July 2026 · last sync: 4 minutes ago
Live recommendations
Revenue · 30d
€3294
+€620uplift vs baseline
Uplift · 30d
+13%
14 of 17 nightsapplied
Occupancy · 30d
60%
+4 ptsvs prev. month
ADR · 30d
€99
+€8vs prev. month
Pickup · 7d
5 nights
€762booked
Adoption
63%
of recs appliedlast 30d
Calendar · 30 nights forward
Pricing & status
Low Mid Peak Override
M
T
W
T
F
S
S
Priced
34
of 34 nights
Booked
9
confirmed
Overrides
2
vs rec.
Action items
What to review
Sat 19 Jul under-priced
You overrode the recommendation to €158. Comp set median is €172. We estimate -€72 lost if it books.
Sold-out concert · Sat 26 Jul
Accor Arena event detected within 3km. Demand forecast bumped to peak. Your rate already adjusted to €165.
Pickup softening · weekdays week 30
Last-7-day pickup down 18% on Mon-Thu in week 30. Consider a 7-night minimum-stay rule to protect ADR.
Long weekend · Aug 15-17
Long weekend pattern detected. Rates already lifted +12% across Fri-Sun.
4 items · last refreshed 4 min ago
Revenue trend
€4,260 · 30 days · +€620 uplift
Actual Naive forecast
90 days back
30d ahead
Last 30d
€4,260
+17% vs prev
Last 90d
€11,420
+12% vs prev
Naive forecast · 30d
€4,810
extrapolation only
Market context
Around you
Comp set · ADR last 30d
★★★★★Loft Rivoli320m€134+6
★★★★★Le Marais Studio180m€122-6
★★★★★Bastille Nest410m€108-20
★★★★★Hôtel Le Bristol1.1km€168+40
YOULoft Le Marais€128
Upcoming events · 30d
Mon 14 JulBastille Day · national holidayHigh
Sat 19 JulParis Fashion Week kick-offHigh
Sat 26 JulAccor Arena · sold-out concertMedium
Performance · 90 days
Where the money came from
RevPAR · 90d
€99.8
+€11 vs prev. 90d
ADR × Occupancy. Recovered from late-shoulder dip in mid-May once event-aware pricing kicked in.
ADR vs market · 90d
+€7
premium captured
Median ADR €121 vs comp set median €114. PricEye held you €7 above on average without sacrificing pace.
Channel split · 90d
Airbnb62% · €124
Booking.com28% · €138
Direct10% · €142