← Glossary

Base Rate

A base rate is the floor price for a room before any seasonal, event, or demand-based adjustments are applied. It is the anchor on top of which dynamic pricing engines add or subtract.

Why it matters

Setting the base rate correctly is the most important pricing decision an operator makes. AI engines do most of the work above the base — but if the base is wrong, every recommendation inherits the error.

See Base Rate in action.

PricEye computes this for every night, on every property, automatically.

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